It was a brief trip to MegaConference and it was fun. I even met some new friends on my whirlwind tour. I tried to meet one nurse blogger, but she wasn't coming in, until I left town. I got lots of looks at my poster and made sure I didn't take a single handout home, by using a couple of marketing gimmicks. (I marked my literature holder--aka a brown envelope--with the words TRADE SECRETS).
All that business experience helped. I also corralled a spot near my poster and carefully set my coat and a notebook there (with a glass) so I could go between sessions and not lose my spot. (We were expected to be by the poster at break times, so...)
Dahey and Bubba drove around the town exploring, watching dogs and sailboats. Bubba also proved that kids needing to go to the bathroom is really a universally understood problem, no matter in what sort of ethnic neighborhood you may find yourself. They also saw a movie, which was a good excuse for Dahey to find a dark place with a comfy chair for a nap. (We got up really early to get me to the conference on time, since our hotel was far away in the suburbs.)
There was a party once the session was over, but I literally had to fly out of there, after I talked to an exec I had tweeted to during the sessions. It was nice to finally meet her after conversing back and forth. It was bedlam--cars, taxis, buses, everywhere. It was a miracle Dahey and Bubba could get to me amidst all the masses escaping the conference hall looking for a ride. I was really happy one of the staffers there was able to get us back to the highway to RehabLand.
It was literally down the street and around one corner. So we drove away into the evening to RehabLand.
Today was a long day with lots of caffeine infusions. My last one is wearing off, so I will say good night.
More fun to come...
Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts
Monday, April 13, 2015
Tuesday, February 17, 2015
What we will do for the ones we love
My Bubba has a cold. I went and got him a treat.
My sister needed a ride home from the hospital recently. I took her home, and even offered her favorite thing, Starbucks.
Dahey likes sweets, so I made some banana cake for him to take with him to work today.
My widowed aunt asked me to "go along to a presentation" by a company here in RehabLand that sells nutraceuticals. They work with a soy product that will "save your world." where every member of the audience (she and I were the crowd) who used the product (6 different people) had a testimonial about how it cured everything from rheumatoid arthritis to depression and some forms of cancer.
Since it was snowing, not many folks showed up, even though Warren Buffett owns a network marketing company.
Some things are easier to do than others.
Good night!
My sister needed a ride home from the hospital recently. I took her home, and even offered her favorite thing, Starbucks.
Dahey likes sweets, so I made some banana cake for him to take with him to work today.
My widowed aunt asked me to "go along to a presentation" by a company here in RehabLand that sells nutraceuticals. They work with a soy product that will "save your world." where every member of the audience (she and I were the crowd) who used the product (6 different people) had a testimonial about how it cured everything from rheumatoid arthritis to depression and some forms of cancer.
Since it was snowing, not many folks showed up, even though Warren Buffett owns a network marketing company.
Some things are easier to do than others.
Good night!
Friday, October 11, 2013
Marketing fail
I know it's October, I know Breast Cancer Awareness is why we are seeing pink everywhere.
However, I had no idea that this pink bracelet was discussing another rather uncomfortable female affliction until I read Dr. Rupe's blog.
Yes, I may have suffered this affliction after I had Bubba, but there's no way, I'd wear a bracelet so I can tell the world.
Before you know it, I guess they'll have a brown bracelet for constipation awareness.
The possibilities are endless...
However, I had no idea that this pink bracelet was discussing another rather uncomfortable female affliction until I read Dr. Rupe's blog.
Yes, I may have suffered this affliction after I had Bubba, but there's no way, I'd wear a bracelet so I can tell the world.
Before you know it, I guess they'll have a brown bracelet for constipation awareness.
The possibilities are endless...
Sunday, February 3, 2013
The tradition..super
The reason women don't play football is because eleven of them would never wear the same outfit in public. ~Phyllis Diller
For many years, I actually got paid to watch Super Bowl commercials thanks to a guy named Bob and a job in a marketing department. (That was fun!)
Since I left that job almost a decade ago, now I just have to watch the commercials from home. When I first became a nurse, it seemed like my weekend to work was literally EVERY Super Bowl Sunday. So since I'm not there anymore, it was no surprise that the nurse manager (only half jokingly) asked if I wanted to work today.
It seems no one wants to work Super Bowl Sunday if they can be at home partying it up. Sometimes we get volunteers coming in for Super Bowl, but not always.
Nevertheless, the rehab nurses at the Hotel can totally love this Super Bowl cake photo. It will describe their evening shift...thanks to Cake Wrecks.
Stay tuned...and have a Supper bowl wherever you are.
For many years, I actually got paid to watch Super Bowl commercials thanks to a guy named Bob and a job in a marketing department. (That was fun!)
Since I left that job almost a decade ago, now I just have to watch the commercials from home. When I first became a nurse, it seemed like my weekend to work was literally EVERY Super Bowl Sunday. So since I'm not there anymore, it was no surprise that the nurse manager (only half jokingly) asked if I wanted to work today.
It seems no one wants to work Super Bowl Sunday if they can be at home partying it up. Sometimes we get volunteers coming in for Super Bowl, but not always.
Nevertheless, the rehab nurses at the Hotel can totally love this Super Bowl cake photo. It will describe their evening shift...thanks to Cake Wrecks.
Stay tuned...and have a Supper bowl wherever you are.
Sunday, October 28, 2012
A little break
And while I was doing that I got flashbacks to the old days when I worked in marketing. First when I saw this new Adobe commercial and then later when I saw this classic IBM ad on buzzword bingo (which we actually played at one firm).
Fun times....stay tuned.
Fun times....stay tuned.
Saturday, May 19, 2012
A little recon
Dear Referring Officials in Said Happy City:
Despite patient comments stating that you all are saying we're an "Army barracks" and "no one wants to go there," you keep sending us patients. Yes, we had a patient family member tell us this yet again that you've said things that are not true.
Yes, we're not the newest Hotel du Jour Rehab, but you're forgetting a few things. Here's the truth:
1. We do our work AND it works. Yes, we have a fine reputation for healing people and we do it over, and over and over again. It's true our specialist physician only calls on certain days, but we are so fortunate to have staff physicians who really get it and know when to say when about calling him/her back for backup if needed.
2. We have a beautiful neighborhood. It's scenic, with bluffs, river, sky and all sorts of wild critters that make it perfectly picturesque. Many patients tell me they try to get by the windows at dusk, or go outside, just to see the deer and other critters mulling around. For many folks from rural areas, it reminds them of home, even though we're not far from the bustle of the city down the road.
3. We have a wonderful place for visiting families to stay. In fact, if it were open to the general public, it would be overrun with those Civil War (and other war) reenactors due to the fact we're so close to historic sites where they go visit. Many of our patients are loathe to leave after staying there (it's that nice).
4. Besides, we are closer to one of the BEST (yes it was rated that way) cultural institutions and it did beat the c$%p out of your nationally rated one because we care...and ours is free to all.
So, please be sure to do your research first from reliable sources, 'cause your recon ain't so good.
Sincerely not,
RehabRN
Despite patient comments stating that you all are saying we're an "Army barracks" and "no one wants to go there," you keep sending us patients. Yes, we had a patient family member tell us this yet again that you've said things that are not true.
Yes, we're not the newest Hotel du Jour Rehab, but you're forgetting a few things. Here's the truth:
1. We do our work AND it works. Yes, we have a fine reputation for healing people and we do it over, and over and over again. It's true our specialist physician only calls on certain days, but we are so fortunate to have staff physicians who really get it and know when to say when about calling him/her back for backup if needed.
2. We have a beautiful neighborhood. It's scenic, with bluffs, river, sky and all sorts of wild critters that make it perfectly picturesque. Many patients tell me they try to get by the windows at dusk, or go outside, just to see the deer and other critters mulling around. For many folks from rural areas, it reminds them of home, even though we're not far from the bustle of the city down the road.
3. We have a wonderful place for visiting families to stay. In fact, if it were open to the general public, it would be overrun with those Civil War (and other war) reenactors due to the fact we're so close to historic sites where they go visit. Many of our patients are loathe to leave after staying there (it's that nice).
4. Besides, we are closer to one of the BEST (yes it was rated that way) cultural institutions and it did beat the c$%p out of your nationally rated one because we care...and ours is free to all.
So, please be sure to do your research first from reliable sources, 'cause your recon ain't so good.
Sincerely not,
RehabRN
Friday, February 3, 2012
A shout out to the docs
Yes, some physicians seem to think lately the nurses are out to get them. That we don't appreciate them. That we're conspiring.
Why? Because we talk amongst ourselves in online forums, blogs, etc., when we see injustice perpetrated in our hospital, in our state, in our nation. Injustice meted out by insurance companies, circumstance and by our fellow human beings.
And yes, some people think if we disagree with one thing, we're automatically against all physicians. So, I'm forced to use those debate team skills and favorite marketing tricks to demonstrate that I'm not.
Some days I am in awe of the physicians with whom I work. The physiatrists who know just how to stop spasms that wrack people with pain. The internists who craft treatment plans for some of our awful medical messes patients find themselves in. The surgeon, who even though he can be surly, stops everything in the hallway and says, "Do you need me? I'll be right there." when they page him from the floor.
Luckily for me, in my little world at the Hotel, respect is a two-way street. I make sure Dr. X gets coffee when she shows up because she takes care of my surliest patient first, and by the time he's done, he's singing. It makes life much better for me. When that spasm-reducing physiatrist Dr. Y sees me in the hall, she stops me to ask me what I think and she thanks me when I help her. Dr. Z, who works with us remotely, stays on task and does whatever she can for our patients to make them comfortable, and she teaches me something every day, by her actions, her demeanor, and her enthusiasm.
As the saying goes, there is no I in team. It's a good lesson to remember.
Stay tuned...
Why? Because we talk amongst ourselves in online forums, blogs, etc., when we see injustice perpetrated in our hospital, in our state, in our nation. Injustice meted out by insurance companies, circumstance and by our fellow human beings.
And yes, some people think if we disagree with one thing, we're automatically against all physicians. So, I'm forced to use those debate team skills and favorite marketing tricks to demonstrate that I'm not.
Some days I am in awe of the physicians with whom I work. The physiatrists who know just how to stop spasms that wrack people with pain. The internists who craft treatment plans for some of our awful medical messes patients find themselves in. The surgeon, who even though he can be surly, stops everything in the hallway and says, "Do you need me? I'll be right there." when they page him from the floor.
Luckily for me, in my little world at the Hotel, respect is a two-way street. I make sure Dr. X gets coffee when she shows up because she takes care of my surliest patient first, and by the time he's done, he's singing. It makes life much better for me. When that spasm-reducing physiatrist Dr. Y sees me in the hall, she stops me to ask me what I think and she thanks me when I help her. Dr. Z, who works with us remotely, stays on task and does whatever she can for our patients to make them comfortable, and she teaches me something every day, by her actions, her demeanor, and her enthusiasm.
As the saying goes, there is no I in team. It's a good lesson to remember.
Stay tuned...
Sunday, April 26, 2009
Start typing...
Or writing or whatever you have to do. WARNING: Rant ahead!
Nurse Jackie is loose on Showtime. Thank you MJ and Kim at emergiblog for discussing this.
Yes, the brain trusts of TV has unleashed a new "saint and sinner" portrayal of nurses, and it leaves an odor of the evening ritual of Hotel Rehab...which, to those uninitiated, is sh^t. Thank God I don't have Showtime (or watch much TV).
If you want to see the trailers and promos for yourself, check out the link above.
If you're really perturbed, send your nastygrams in bulk (recruit your friends, etc.--cut, paste and steal these addresses...) to the folks below. They're ultimately responsible for this product...and if that doesn't work, share your anger with the advertisers on the show, by boycotting their products.
Are you listening, Showtime? Hint, hint: pissing off a couple of million (that's right...MILLIONS) nurses is NOT a good thing for you or your network.
Matthew C. Blank,
CEO Showtime Networks Inc.
1633 Broadway
New York, NY 10019
Leslie Moonves
President and Chief Executive Officer
CBS Corporation
51 W. 52nd St.
New York, NY 10019-6188
And while your at it, if you're an ANA member, tell them to get off their duffs and take a stand on this, too.
Rebecca Patton
American Nurses Association
8515 Georgia Avenue Suite 400
Silver Spring, MD 20910-3492
301-628-5000
301-628-5001 (fax)
1-800-274-4ANA (4262)
Nurse Jackie is loose on Showtime. Thank you MJ and Kim at emergiblog for discussing this.
Yes, the brain trusts of TV has unleashed a new "saint and sinner" portrayal of nurses, and it leaves an odor of the evening ritual of Hotel Rehab...which, to those uninitiated, is sh^t. Thank God I don't have Showtime (or watch much TV).
If you want to see the trailers and promos for yourself, check out the link above.
If you're really perturbed, send your nastygrams in bulk (recruit your friends, etc.--cut, paste and steal these addresses...) to the folks below. They're ultimately responsible for this product...and if that doesn't work, share your anger with the advertisers on the show, by boycotting their products.
Are you listening, Showtime? Hint, hint: pissing off a couple of million (that's right...MILLIONS) nurses is NOT a good thing for you or your network.
Matthew C. Blank,
CEO Showtime Networks Inc.
1633 Broadway
New York, NY 10019
Leslie Moonves
President and Chief Executive Officer
CBS Corporation
51 W. 52nd St.
New York, NY 10019-6188
And while your at it, if you're an ANA member, tell them to get off their duffs and take a stand on this, too.
Rebecca Patton
American Nurses Association
8515 Georgia Avenue Suite 400
Silver Spring, MD 20910-3492
301-628-5000
301-628-5001 (fax)
1-800-274-4ANA (4262)
Friday, April 24, 2009
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